Employees who participate in social media on behalf of BJC or its member organizations; as a representative of BJC or its member organizations; or who identify themselves or are identified on personal sites as an employee of BJC, must uphold the BJC Code of Conduct and comply with BJC policies including HR policies on Solicitation and Distribution, Confidentiality, Policy Against Harassment, Workplace Violence and Threats, Electronic Mail and Messaging Systems, Internet/Intranet Activity and Security, Use of Telephone, Personal Cell Phones and Electronic Devices, Code of Conduct, HIPAA Privacy Compliance Policies and IS Security Policies and Standards. Employees also need to follow these social media behavior guidelines.
When commenting on BJC Social Media (such as Facebook/Twitter/YouTube) sites:
- Follow all BJC policies and guidelines: HIPAA, Release of Information, Conflict of Interest, Intellectual Property, the Site’s User Terms and Conditions, etc.
- Be professional and respectful in all postings.
- Identify yourself when representing an idea or opinion of BJC
- Disclose your association and your role.Use good judgment in these instances and strive for accuracy.
- Errors and omissions could result in liability for you or for BJC.
Comments on BJC sites that contain any of the following are subject to editing, rejection or deletion:
- First/last names, identifying locations or other personal or patient information
- Profanity, racist, sexist or other derogatory content
- Plagiarism, false claims or infringement upon or violation of the rights of third parties such as copyright, trademark, trade secret, confidentiality, intellectual property, patent
- Spam, spyware, virus or other component or computer code or script that is or could be harmful
The Internet is simply an extension of the workplace under these circumstances and expectations are the same as if you were at work.
When commenting on Personal Social Media sites:
- When your association with BJC is apparent, make it clear that your opinions are personal and do not represent BJC.
- If your personal blog, views or comments are inconsistent with or would negatively impact BJC, you should not refer to or identify your connection with BJC.
- If your association with BJC is apparent, you or BJC could be held responsible if your comments violate BJC policies or the law.
On all websites:
- Make sure online activities do not interfere with the completion of your job responsibilities.
- Things to consider before posting or commenting:
- BJC mission, culture and values
- Whether the discussion is a positive reflection (employee, co-workers, department or organization)
- Whether the information is confidential or proprietary information
- Whether a patient can be identified by any of the information
- Links are subject to review